Customer Service Powerhouse Signs on as Senior Project Manager

September 28, 2010 (HOUSTON) —BrightBox has officially hired customer service expert Cassandra Franceschini for the position of senior project manager. Franceschini’s hiring is effective immediately, instantly improving BrightBox’s communications infrastructure and customer support.
“Franceschini is going to add a new dynamic to our rock-solid, exponentially growing work force,” BrightBox President and Co-Founder Jason Arcemont said. “In conjunction with our already powerful sales staff, creative team, operations managers and public relations specialists, this addition is going to bring new skills and a fresh perspective that will bolster our abilities as a company. We’re glad we were able to recognize the value she brings to her work and sign her as the newest member of the BrightBox family.”
A detail-oriented project manager with a knack for understanding and engaging clients, Franceschini previously served as a Director of Special Events and Marketing at an events planning and marketing firm and has built a career based on effective client communication, engaging promotional campaigns and highly social marketing efforts. Her track record is that of a communications manager well-trained in executing successful, flexible, elite, multifaceted marketing plans meant to improve the outreach efforts of the brands she represents.
Franceschini is an accomplished professional and Houston native, graduating summa cum laude and receiving a BA in communication from St. Edwards University in 2007. She brings to BrightBox her professional knowledge of social media, viral marketing and consumer-focused advertising, skills that serve as essential assets in the new, complex, digital and social branding environment.
BrightBox is a Houston-based brand-focused marketing and design firm serving companies spanning various industries. BrightBox provides clients with a wide range of services including brand strategy, graphic design, animation, video production, copy writing, public relations, web development, and marketing communications. The company has grown tremendously over the past few years with the creation of InkBox printing, a full service print house as well as ShowBox Exhibits, a manufacturer of tradeshow booths and displays. For more information, visit