Event Planning & Coordination
Matched with PR, events can be a game changer in promoting your brand and its offering to your target audience. The BrightBox strategy team, being full service, provides you with the Event Management you need. From solidifying event details, referring vendors and marketing to a unique guest list, BrightBox can plan your event. Similar to advertising, we believe managing events is not a tactic that should be done separate from major marketing objectives. Rather, events should fall under the umbrella of your larger marketing and brand strategy, guided by your BrightBox team and following The Brand MapTM. This ensures that every decision made is strategic and ROI-focused.
Our team leverages relationships to source vendors, sponsors and partners as well as coordinating with media outlets to promote your event. From print and digital invitations to event collateral and signage, BrightBox also manages brand integrity, ensuring visual and messaging match your larger marketing strategy. Helping to set themes, event KPI and call to actions for guests, we prioritize your marketing objectives and then tailor unique event goals to be met, further bringing results to support sales efforts or brand awareness needs. Coordinating and planning your events is something BrightBox does with complete brand priority. With professional and one-of-a-kind visuals, purposeful partnerships and some great promo giveaways for your guest, BrightBox manages your events, turnkey and ROI-focused.
Often partnering with ShowBox Exhibits, BrightBox supports every client with On-Site Management at your events. Across every vertical we serve, events look a little different. From major tradeshow conferences like OTC to luxury grand openings for real estate builders, we support your team by having BrightBox staff manage and monitor events. Through focusing on predetermined KPI, we ensure that your guests’ experience hits the bullseye and leaves you with more customer leads, more brand awareness and positive results for your brand. We can schedule special events like open houses, coordinate speaking events for your team members and matchmake opportunities for cross-marketing and networking between you and other businesses. BrightBox serves you with strategy-driven, ROI-focused event management.